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FLORIDA
CITRUS COMMISSION COMPROMISES
ON BOX PRICE
Publication:
Winter Haven News-Chief
Printed: Thursday, June 17, 2004
Written by: Steven N. Levine |
LAKELAND - Florida Citrus Commission members
reached a compromise Wednesday
that not only set the juice orange box price at 16.5 cents, but salved
a
political gap with Florida Citrus Mutual over tariff preservation.
Commissioners unanimously approved the lower-limit surcharge that largely
funds its $67,178,370 2004-05 budget and agreed to back into the general
fund a $1.5 million warchest established last year to protect the industry's
import tariff. The decision averts a growing battle with Florida Citrus
Mutual and its Citrus Tariff Oversight Committee over responsibility
for
beating off attempts to lift surcharges, mainly on Brazilian juice
concentrate.
Citrus Commission members and many growers generally agreed Wednesday
that
the state agency had no place in a political battle against the Free
Trade
Area of the Americas treaty. The accord would establish a hemispheric
trading zone similar to the one created by the decade-old North American
Free Trade Agreement.
American negotiators in Buenos Aires, Argentina, stiffened their position
last month against dropping tariff protections for cotton, sugar and
orange
juice.
Commission Chair Andy Taylor said the group has enough on its plate just
fighting off the impact of low-carbohydrate diets that are slowing growth
in
an industry stuck with 42 weeks of excess inventory. Record low prices
seriously imperil small- to medium-sized growers not insulated by long-term
contracts, packing organizations say.
"We need to back DOC (Department of Citrus) out of the issue and
leave CTOC
and Citrus Mutual to handle the tariff. We have a lot to do here. We
can't
afford the distraction," Taylor said.
"If we're singularly focused on growing and the market, there may
be an
opportunity for some savings," DOC Executive Director Dan Gunter
said. "The
tariff is better managed by someone else out of the public forum."
Winter Haven grower Squire Smith, Citrus Mutual immediate past president,
said the box vote was a compromise intended to end derisiveness in the
industry. The tax increase will "make it that much more difficult" to
raise
money for the tariff protection fight, he said.
Citrus Mutual spokeswoman Casey Pace said the lobby appreciates the
compromise, but the industry, hurt by low prices, would rather the $1.5
million be transferred to tariff preservation.
Gunter's budget is 5 percent, or $3.575 million, below the current spending
plan, cutting deeply in all areas including public relations, market
research and capital equipment. Commissioners are to hear today from
four
advertising agencies vying for a generic marketing contract of up to
five
years worth $20 million to $25 million. The new budget goes into effect
in
the fall.
The box tax on oranges is 1.5 cents above the 15-cent tax established
last
year with an eye toward giving growers an opportunity to donate 1.5 cents
to
Citrus Mutual to battle against lifting the tariff.
No tax increases are planned for processed or fresh grapefruit, fresh
oranges or fancies. DOC projection box revenues are up nearly 10 percent
for
oranges and 13.7 percent for grapefruit. Domestic fruit assessments fund
nearly 80 percent of 2004-05 DOC budget.
Five of eight citrus associations support a processed orange box price
of 17
cents or greater. Early in the meeting, Taylor stated his preference
for a
price of 17 or 17 1/4 cents.
The agency needs to operate in a more efficient manner, Commissioner
Michael
L. Carrere said. "We're not going to succeed because we raise the
tax to 16
cents or 18 cents. We're going to succeed because we'll do things
differently than we have," he said. "We've got to find another
way to skin
the cat."
Commission members failed on initial votes for 16-, 16.5-. 17- and
16.25-cent orange box taxes, three times by an 8-4 margin. Tax votes
require
a nine member super-majority under the commission's bylaws. Commissioner
Harry H. Falk described the last proposal as "a compromise of a
compromise
to make a new compromise."
The unanimous 16.5-cent tax vote came with little discussion immediately
after lunch.
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